PPC Services for Small Businesses
Making Every Dollar of Ad Spend Work Harder
Running Google Ads or Meta Ads without a proper strategy is one of the fastest ways to burn through a small business budget with nothing to show for it. Propellex manages PPC campaigns for small businesses that are built to generate real leads and sales — not just impressions and clicks that go nowhere.
- Management fee of 15% of ad spend · No lock-in contracts · Google Ads and Meta Ads
I can’t thank you enough for all the work you have done on the website. It looks awesome!
Brentley Leitzel
Founder, Spartan Tax
A big thank you for the work you did on the website!
Sonia Chapal
Founder, Snached
Maria really cares about client satisfaction and it shows in her work.
Muhammad Affan
Founder, BeWhoop
Our Clients
Our PPC Services
Google Ads and Meta Ads Management — Done Properly
Most small businesses try one of two platforms, spend a few hundred dollars, see no results, and conclude that paid ads don’t work for them. The problem is almost never the platform — it’s the strategy, the targeting, and the setup. Our PPC services for small businesses fix all three, on both platforms, from day one.
Google Ads Management
Reach Customers Who Are Already Searching for What You Offer
Google Ads puts your business in front of people who are actively searching for your product or service right now — the highest-intent audience in digital advertising. When managed correctly, it’s the fastest way for a small business to generate qualified leads and sales from search. When managed poorly, it’s an expensive way to pay for clicks that never convert. Our Google Ads management service builds campaigns around your specific business goals — the right keywords, the right match types, the right bid strategy, and landing pages that convert the traffic you’re paying for.
- Search campaign setup and keyword strategy built around buying intent
- Ad copy written to maximise click-through rate and Quality Score
- Ongoing bid management and budget optimisation
- Conversion tracking and monthly performance reporting
Meta Ads Management
Build Awareness and Drive Sales Where Your Customers Spend Their Time
Meta Ads — Facebook and Instagram — give small businesses access to the most powerful audience targeting in digital advertising. Whether you’re building brand awareness, promoting a product, generating leads, or retargeting visitors who didn’t convert, Meta’s platform reaches the right people with the right message at the right moment — when managed by someone who knows what they’re doing. Our Meta Ads management service builds campaigns that go beyond boosted posts — proper campaign structure, creative strategy, audience segmentation, and continuous optimisation that improves performance month over month.
- Campaign strategy and full account structure setup
- Creative direction and ad copy for every campaign
- Audience research, segmentation, and retargeting setup
- Monthly reporting tied to leads, sales, and return on ad spend
PPC Management Pricing
Straightforward Pricing — No Retainers, No Hidden Fees
We charge a flat 15% of your monthly ad spend to manage your campaigns. That’s it. No setup fees, no monthly retainers regardless of performance, no long-term contracts. Our fee grows only when your budget grows — so we’re always incentivised to make your campaigns perform.
Monthly Ad Spend
Management Fee
Total Monthly Cost
$500
$75
$500
$1,000
$150
$1,150
$2,000
$300
$2,300
$3,000
$450
$3,450
$5,000
$750
$5,750
Spend more than $5,000/month? Get in touch for a custom rate.
What's Always Included
Same Strategic Attention at Every Budget Level
Whether you’re spending $500/month or $5,000/month, every campaign we manage includes the same level of strategic attention and execution. The difference is scale — bigger budgets mean more campaigns, more ad variations, and more audiences to test.
- Full campaign build — account structure, targeting, ad copy, and conversion tracking all set up correctly from scratch before a single dollar is spent
- Weekly optimisation — bids, budgets, and targeting reviewed and adjusted every week so your spend continuously moves toward what's working
- A/B testing — ongoing testing of ad copy, audiences, and creative so performance improves month over month rather than plateauing
- Conversion tracking — properly configured so you know exactly which ads are generating leads, calls, or sales — not just clicks
- Monthly reporting — plain-English report covering spend, results, return on ad spend, and what we're doing next
- Both platforms available — manage Google Ads, Meta Ads, or both under the same 15% fee structure
Featured Case Studies
Shopify Website Development and CRO
ADV Tennis hired Propellex to help them with their site optimization and CRO. They hired us on a retainer to improve their website's experience and increase conversions from their paid advertisements.
Read Case Study
If you’re looking for a development partner who delivers quality work, understands complex requirements, and makes collaboration smooth and enjoyable, I highly recommend Maria and Propellex.
Shopify SEO & GEO
See how we helped this Oral Care brand improve their LLM visibility and AI mentions with our AISEO service focused on getting more mentions in ChatGPT and other AI chat tools.
Read Case Study
I am grateful to have Maria support us in this early stage of growth.
REVIEWS 💕
Excellent service very professional way of handling,
I just wanted to say a big thank you for the amazing website you made for me. It looks beautiful, it’s easy to navigate, and I love all the features you added. My clients find it super simple to use, and the whole look is so vibrant and eye-catching. You got everything done so quickly and at such a reasonable cost — I really appreciate your hard work and creativity.🤍
Maria is great to work with. She knows what she is doing and have been helping Kaylaan writing blogs. Her content are of high quality and she deliver on time. I am grateful to have Maria support Kaylaan in this early stage of growth.
Rated AAA+++. Highly recommended. Very knowledgeable. Great listener! Looking forward to Working with Mariam again, and to send more referrals her way!
I’ve had the pleasure of working with Maria and her team at Propellex, and I can confidently say they’ve been exceptional partners in development. From the start, Maria demonstrated a strong ability to understand our processes, ask the right questions, and align on priorities quickly. Her attention to detail and commitment to delivering high-quality code has consistently exceeded expectations.
As someone with over 10 years in product management, I’ve worked with many developers, and Maria stands out as truly fantastic to work with. She not only produces well-structured, maintainable, and efficient code, but also brings a thoughtful approach to problem-solving—balancing speed with precision. Communication is clear and proactive, and she’s always open to feedback while also contributing valuable ideas that improve the final product.
If you’re looking for a development partner who delivers quality work, understands complex requirements, and makes collaboration smooth and enjoyable, I highly recommend Maria and Propellex.
As someone with over 10 years in product management, I’ve worked with many developers, and Maria stands out as truly fantastic to work with. She not only produces well-structured, maintainable, and efficient code, but also brings a thoughtful approach to problem-solving—balancing speed with precision. Communication is clear and proactive, and she’s always open to feedback while also contributing valuable ideas that improve the final product.
If you’re looking for a development partner who delivers quality work, understands complex requirements, and makes collaboration smooth and enjoyable, I highly recommend Maria and Propellex.
Great job on the website — it’s clean, easy to navigate, and visually appealing, making the overall user experience excellent.
Calculate Project Cost
We believe in total transparency. To make prices transparent, we have created this interactive calculator so you can get an estimate of how much the project will cost.
— FAQ
Frequently asked questions
Everything you need to know before getting started. Still curious? Drop us a line.
How quickly will I see results?
Most clients see meaningful momentum within 60–90 days — early ranking lifts, AI citations, and improved conversion. Compounding results show up around month 4–6.
What's the difference between SEO and GEO?
SEO optimizes for traditional search engines like Google. GEO (Generative Engine Optimization) makes sure your brand gets cited by ChatGPT, Perplexity, Gemini, and Claude. We do both — they’re now equally important.
Do you work with small businesses or only larger brands?
Small businesses are our specialty. Our playbook is built for SMBs who need agency-level execution without enterprise pricing or bloat.
How do you price your services?
Most engagements are fixed monthly retainers based on scope. We share clear deliverables and reporting upfront — no surprises, no hourly billing games.
Do I need to sign a long-term contract?
No. We work month-to-month after an initial 90-day onboarding sprint. If we’re not delivering, you should be free to leave.
Who actually does the work?
A senior strategist owns your account end-to-end. No junior hand-offs, no offshore content mills. The person you meet is the person executing.
Let's build something that performs
Ready to grow? Let's talk.
Send us a message or book a 30-minute strategy call — whichever’s easier.
